About Us

Seelbach Tours began in September 2025, when Ulrich Seelbach decided to pursue his passion as a freelance Tourist Guide in the Western Cape.

The company motto, “Reisen mit Seele”, pays homage to Ulrich’s German roots. It refers to the soul of a river — always moving forward. As a guide constantly exploring and discovering, this ethos naturally became the foundation of Seelbach Tours.

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Ulrich Seelbach

Certified National Cultural Guide with 27 years of experience in the tourism industry. Ulrich has led overland and city tours across South Africa, Lesotho, and Swaziland. His deep knowledge and passion allow him to design bespoke journeys tailored to each guest.

ertiga at canola field overberg
ertiga on hill at addo
ertiga on hill at addo 2

Suzuki Ertiga

We provide punctual and comfortable private transportation for up to four passengers, accompanied by a dedicated, professional driver. 

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Pamela Brennan

Pamela is a qualified Cultural Guide who brings extensive knowledge and networks across Johannesburg and Cape Town. She is a Deep Travel Ambassador for One Planet Journey which is a Swedish Travel publication. Pam assists Ulrich with tour itineraries and logistical arrangements for Seelbach Tours